7-Eleven
ROLE: Creative Direction, Art Direction, Design
Created as a pitch project with 7-Eleven as part of a new loyalty program. Users can purchase a re-usable coffee up and pledge to no longer user paper cups. Once they activate their cup online users can continue to make pledges to earn rewards as well as keep track of rewards they've earned in the store and how they can redeem those points for deals.
Created as a pitch project with 7-Eleven as part of a new loyalty program. Users can purchase a re-usable coffee up and pledge to no longer user paper cups. Once they activate their cup online users can continue to make pledges to earn rewards as well as keep track of rewards they've earned in the store and how they can redeem those points for deals.